Taco Bus – Website Redesign

For over ten years, Taco Bus has been serving authentic Mexican street food in Tampa Bay. Starting with a single food truck (actually a renovated school bus), Chef René Valenzuela has grown Taco Bus into a successful chain of restaurants. As Taco Bus continues to open in new areas that are unfamiliar with the brand, it is important that their “Keeping it Chido” philosophy connects with their customers.

Absolute Mobile Solutions designed an official El Jefe Burrito Eating Championship landing page with the rules, waiver and all the details about the big event. We monitored contestants and qualifiers and used social media as the connection between Taco Bus customers and the competition itself. In the two weeks leading up to the event, Taco Bus had more than a 567% increase in traffic to the site from social media alone!